Multi-Six Figures from Coaching: An Evolution with Rebecca Tracey

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How do you grow an online business that is both successful and sustainable?

In this episode, I talk with Rebecca Tracey, the founder of The Uncaged Life.

Rebecca is literally the definition of living uncaged. She’s a rock-climbing, live-life-to-fullest,  most uncaged type of person.

Since 2011, Rebecca has been teaching people how to grow their online businesses in a way that they can live life to its fullest.

In this episode, we dive into the evolution of her business. From starting out in one-to-one services, moving to coach one-to-many, finally going from a launch model to an evergreen model…and EVERYTHING in between. 

If you want to learn more about growing AND sustaining a sustainable 6-figure business, then press play on today’s episode!

In today’s episode, we talk about:

  • Building an uncaged lifestyle supporting business. 
  • The benefits of staying in your lane. 
  • Everything changes when you hire well.

Some of the highlights of this episode include:

From Health Coach to Business Coach

I love hearing Rebecca’s origin story and how she has found her way to living an uncaged life that is supported by her sustainable 6-figure business. 

She shares the steps she has taken to build her business to that consistent 6-figure benchmark such as offering one-to-one coaching, then evolving into a group-coaching model, to finally a course model with coaching. 

Rebecca talks about how being willing to beta launch her ideas is really what helped launch her business. 

Embracing action over perfection really has helped her to grow, scale, and sustain her business for the long haul. 

Focus On Your Lane

We take some time in the episode to really dig into why it’s so important to stay focused on what you know works and what has been proven to achieve the goals you set for yourself. 

Yes of course you need to pivot and shift as the terrain changes. Pivot as you see fit. 

For Rebecca, sticking to what she was confident in and had proven results was a huge factor in the sustainability of her business. 

This may be the biggest pitfall for entrepreneurs. Learning to say no. If you can get yourself to say no sometimes and focus on the things you’re really good at and let that work for a while. 

Maintaining focus, and being very clear about what her business offers and what it doesn’t, these have been essential for staying focused and in the right lane. 

Hire For Your Weaknesses

I so appreciate Rebecca’s honesty in how she shares the confidence she has with her strengths and precise awareness of her weaknesses. 

We talk about how this has led to a big milestone for her business in bringing people in to step into those weaknesses. 

Isn’t that the best part of running a business!? 

You get to show up. Be you. In all of your strengths and all of your weaknesses.

Remember that your weakness is really just an opportunity to plug someone in, and replace it with their strength. 

Resources Mentioned In This Episode

Essentialism by Greg McKeown

The Uncaged Life

Episode Sponsor

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